Report: electric cars converted from petrol/diesel ‘compromised’

Consumer Reports, the hugely respected American consumer review organisation, has said that electric vehicles based on existing fossil fuelled cars are ‘full of compromises’.
Read more

By Gavin Conway May 14, 2012 4:00 PM

U.S. Ford Focus Electric dealers trained and certified

After a fitful start, Ford looks like it is beginning to take the roll-out of its pure-electric Focus Electric more seriously. The company has announced that 67 dealers have been officially certified to sell the all-electric Focus.
Read more

By Gavin Conway May 3, 2012 3:49 PM

Ford Focus Electric to lead the field at NASCAR race

Ford’s forthcoming pure-electric Focus will become the first ever electric pace car for a NASCAR Sprint Cup race when it leads the field to the green flag for the Richmond 400 race on 28 April.
Read more

By Will Dron April 18, 2012 11:27 AM

Ford launches Focus Electric campaign with Yahoo!

Ford executives reckon it costs something like $100 million to launch a new model to market using traditional broadcast and print campaigns. But going strictly digital means the company will spend as little as one-tenth that amount when it launches the 2012 Ford Focus Electric.
Read more

By Gavin Conway April 17, 2012 1:40 PM

Geneva 2012: visitors get to try Ford Focus Electric

Ford’s pure-electric Focus is making yet another appearance at Geneva Motor Show – it was there last year, too. This year, though, Ford is giving show visitors an opportunity to drive the car on a short prescribed route.
Read more

By Gavin Conway March 8, 2012 9:31 AM